Steps
- In Broadcasts, choose New broadcast.
- Basics — name the broadcast, set the channel to SMS, and pick your sender (Twilio) number.
- Audience — choose the contact list to send to and review the recipient count.
- Content — write your SMS message. You can insert variables that pull from contact fields to personalize each message.
- Review — check the summary, save the draft, then send.
Good to know
Suppressed contacts are automatically excluded, and delivery is tracked once the broadcast goes out. Keep SMS concise — messages have length limits, and clear, relevant texts get better engagement and fewer opt-outs.