Conversations in the Inbox are linked to your Ariyes contacts, and you can go a step further.
Enable a workspace setting that automatically creates an Ariyes contact from an inbound sender who isn't already in your database. With it on, a first-time chat or message today becomes a known contact tomorrow — one you can segment, support, and (with consent) market to, all from the same shared record.
Without this, inbound conversations can stay disconnected from your CRM and marketing data. With it, every new person who reaches out is captured once and available everywhere, so no lead slips through the cracks.